In order to sell online, you need to create your own website on a free hosting and actively promote it using the search engine optimization and banner exchange. Of course, this additional material costs, but if the work is done efficiently and brings results, it is worth it. Advertise your site on forums and message boards on the Internet.
An additional source of customers to your online store can be a group on the social network. Create it, based on the range of your product, and communicate with each client individually, and it is desirable that the discussion was open access for all. Place pictures and price of the goods, and the address of the website.
In order to find really good people, use the Exchange freelancers. Choose those who have high levels of quality of work and a really high rating - these professionals you can rely on, without fear of failure deadlines. By placing ads on the recruitment of public resources, you run the risk of relying on potboiler, which is not good for your business.